CROWDS

by One Voice

Get Started

When the crowd
becomes the show

When the crowd becomes the show

Crowds synchronizes smartphones to transform audiences into large-scale visual displays of live light and moving imagery.

Crowds synchronizes smartphones to transform audiences into large-scale visual displays of live light and moving imagery.

Connect with Crowds

Fans are Disconnected

Screens, wristbands, and banners are passive. Stadiums are running out of space for sponsorships. The audience is the largest untapped canvas for brand engagement.

Screens, wristbands, and banners are passive. Stadiums are running out of space for sponsorships.
The audience is the largest untapped canvas for brand engagement.

Crowds changes this

It transforms live audiences into an immersive experience.
Connecting people through light, sound, and motion.

It transforms live audiences into an immersive experience. Connecting people through light, sound, and motion.

Instant activation

Seamless brand integration

Participation at scale

Unforgettable shared experiences

No hardware. No infrastructure.

How It Works

Organizer:

Audience:

Design Studio

Audience Arrives

Control Panel

Phones Sync

ARENA LIGHTS UP

How It Works

Organizer:

Audience:

◉

Design Studio

◉

Audience Arrives

◉

Control Panel

◉

Phones Sync

ARENA LIGHTS UP

HOW IT WORKS

HOW IT WORKS

ORGANIZER:

Organizer:

Design Studio

Control panel

AUDIENCE:

Audience:

Audience Arrives

Phones Sync

ARENA LIGHTS UP

Crowds in Action

  • Up to 120-minute participatory performance
  • 20+ interactive games and collective audience actions
  • Live orchestration of audience light, sound, movement, and visuals
  • Bonn, Germany, 2024 — Prototype test with 2,000 participants
  • Nuremberg, 2025 — Beta event (public prototype performance)
  • Patent Pending

Army of Love — Nuremberg, Germany
Public participatory performance (Crowds prototype)

“Highly interactive and moving to find something connecting so many people who had never met before.”
— BR-Klassik (German public broadcasting network)

Crowds is the first product of One Voice, founded by Amir Shpilman,
a composer and director with two decades of experience creating
large-scale participatory works at the intersection of art,
technology, and collective experience.

Contact

Talk to the founder

Amir@Crowds.one

Amir Shpilman, CIRCLES (Stuttgart)
Participatory smartphone-based audio-visual choreography (2021)

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Copyright © 2025 Crowds — first product of One Voice.

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